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BA (Hons) Graphic Design: Advertising & Branding

A9123 KPT/JPS (R3/0211/6/0035)11/30 (A9123)

Course Information

Mode: Onsite
Duration: 4 years (3+0)
Intakes: May
Campus: Bandar Sunway Campus
Type: Full-time Study
Available in Malaysia: Yes
Level of Study: Bachelor's Degree Level
Faculty: Advertising & Graphic Design
Awarding Country: United Kingdom
Exam Body: University of Hertfordshire
Fees: Refer to College / Refer to College (international)

Course Overview

This course aims to create designers that are skilled in graphic arts and would be able to bring their skills beyond the boundaries of conventional graphic design. From being able to adapt to entrepreneurial and start-up cultures, to incorporating their work in the digital and technological age, our graphic designers seek to solve design problems widely through means and media that are relevant to our society today.

Achievement

5-Star College-Based Category

Curriculum

Year One (Level 4)

Semester 1 & 2

  • Visual Thinking: Histories, Theories and Context (30 Credits)

Semester 1

  • Visual Communication (45 Credits)

Semester 2

  • Graphic Design Essentials 1 (45 Credits)

Year Two (Level 5)

Semester 1 & 2

  • Contextualising Contemporary Practice (30 Credits)

Semester 1

  • Graphic Design Essentials Part 2 (30 Credits)
  • Fundamentals of Advertising and Branding (15 Credits)

Semester 2

  • Graphic Design Professional Development (15 Credits)
  • Live Briefs: Advertising and Branding (30 Credits)

Year Three (Level 6)

Semester 1

  • Graphic Design Advanced Practice 1 (30 Credits)
  • Degree Essay (30 Credits)

Semester 2

  • Final Major Project: Advertising and Branding (30 Credits)
  • Graphic Design Advanced Practice Part 2 (30 Credits)

Internship

The purpose of this module is to provide the student with practical experience of problem solving, organization dynamics and multimedia designing. The module offers a mandatory 12-week period of work place placement.

Note: Subjects offered are subject to change based on the requirements of the Academic Board and MQA.

Entry Requirements

Entry Requirements

  1. Pass SPM with minimum of 5 Credits (5Cs) AND pass Foundation Programme with minimum CGPA of 2.00 that is recognized by the Malaysian Government
  2. Pass STPM with a minimum of Grade C (GP 2.0) in any two subjects
  3. Pass UEC with minimum 5 credits (5Bs)
  4. Other equivalent qualifications recognised by the Malaysian Government

Explore the complete list of Entry Requirements for domestic and international students here

Career Prospects

Career Opportunities

  • Advertising Agencies
  • Design Studios
  • Creative Start-ups
  • Brand & Identity Consultation Agencies
  • Publication Houses
  • Media & PR Companies
  • Corporate In-House Design
  • Print Production Houses
  • Personal / Business Studios

Career Options

  • Creative Director
  • Art Director
  • Design Director
  • Graphic Designer
  • Design Entrepreneur
  • Digital Art Director
  • Photographer
  • Type Designer
  • Packaging Designer
  • Promotional Designer
  • Webpage Designer
  • Brand & Identity Consultant
  • Magazine Stylist
  • Illustrator

Study Abroad Pathway

Affiliated Universities

  • All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.

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